$5,219 in 24 hours selling simple digital products using clawed AI. Let me go ahead and refresh the screen so you see it’s real. My hands are up. I’m not cutting or editing anything. Okay, so I’m going to show you how I did this step by step and how I got to this point with Facebook ads. Okay, now, before I got to Facebook ads, there were things that I did to get there.
So, I’m going to, you know, briefly cover those things before I get to the Facebook ads portion, so you kind of get a full understanding. Okay. Also, my face cam cut off for a few minutes. So, I do apologize if you wanted to keep seeing this beautiful face at the bottom right corner of your screen.
But don’t you worry, it will be back in a few minutes. So, yeah. So, without further ado, um, everything I show you in this video, it’s just you know what I do. It’s my results. It doesn’t mean it’s magic just because you’re going to read this, and you know, maybe try. So first things first is you need to find the product that you’re going to sell.
Finding a Product Idea Using PDF Trend Lab
I did that by going to PDF Trend Lab. And what PDF Trend Lab is, is you pretty much just come here and you click generate ideas. And what PDF Trend Lab will do is it’ll find trending PDF guide ideas based on real search data, based on issues and problems people are searching to resolve right now online on Google, you know what I’m saying? Um, Reddit, Twitter, it’ll pull out all that data and say, “Hey, this is, you know, the best idea to create a PDF guide about.”
And the reason why that is so important is that when you’re selling a PDF guide, you want to sell emotion-based guides. People are not going to buy a PDF guide title, how to Brush Your Teeth, because they already know how to brush their teeth. I mean, I’d hope so, right? So, you want to make sure you’re focusing on emotion.
And that’s where PDF Trend Lab steps in. And that’s why literally it’s the only thing I’ve been using the whole time I’ve been selling PDF guides. I just came here to niche. Um, for this specific guide, I went to parenting and just clicked generate ideas. And in a few seconds, it’ll literally pull data from the, you know, internet, based on what people are searching for right now, and give you the best ideas.
I mean, like, I mean, look at this. Do I need to say anything else? That’s all I’m going to say. Um, and I’ll leave a link in the description and pin comments of this video for you to try a PDF Trend Lab if you’re going to, you know, you know, do what I do, or try to do what I do, you know, with selling PDF guides. Um, so yeah, there you have it.
Creating the PDF Guide With Claude AI
It’ll give you a bunch of ideas based on what people are searching to resolve in real time. And you can save it. As you can see, I came here, and this is the one that I chose right here, sleep solutions. And then I took it to Claude AI, okay? and literally told Claude, “Write me an entire PDF guide for the title, Parents Hate a Choppy Sleeper,” and subtitle, “How to address sleep issues and fix it for good.
Make it full of actionable steps based on real-life experiences to help the potential buyer. Write it out, you know, here in the chat.” And literally, boom, the whole PDF guide was written by Claude AI. Now, obviously, I always go through it to make sure it sounds good, and it actually is something that could alleviate someone’s problem and stress, even if it’s just a little bit, right? Because you’re not here trying to sell something that’s going to change someone’s life or whatever the case is.
It’s just, you know, to help them out, okay? And for $9 to $27, which is typically the selling price. I mean, it’s kind of a no-brainer why, you know, this happened right here because I mean, it’s inexpensive and it’s something that, you know, people are not really going to have that many returns or issues with.
As you can see from the 5,000, I only returned $125 out of the 5,000. So, it’s not really something that people think twice about when you’re selling something between $9 and $27. You get what I’m saying? And for that price, they’re not expecting something revolutionary or life-changing, but they’re expecting something, right? And that’s why using AI to create this is okay.
Designing the Guide Using Canva and Unsplash
Okay? Don’t let anyone tell you otherwise that it’s not okay. So, as you can see, Claud AI will write the whole thing for you. And then you just go on Canva, and literally all I did was I went on Unsplash. This is Unsplash right here. I typed in sleeping child. And you see this image right here? This is what I use for the cover.
Now, Unsplash gives you free copyright images, so you can obviously use them without having to pay a license fee or anything, right? Um, so yeah, that’s what I used to create the cover. Now, obviously, this is not the exact cover of my guide or the exact title, but it’s extremely similar. The reason why I’m not obviously going to show it to you is so you don’t steal it, and you know, become like a literal competition, but this is the exact niche.
This is the exact PDF, um, let me remove this from here. This is the exact PDF um idea that PDF Trend Lab gave me that I created my guide around, which did $5,219 in 24 hours. So, it’s still the same idea, the same one right here. All I did was change it to be shorter and more punchy because obviously PDF Trend Lab will not give you, you know, that punchy, you know, title and subtitle.
It’ll give you something that you can use, and then you can even tell Claude AI, hey Claude, can you, you know, um, rewrite this title and subtitle and make it more punchy and more catchy, so you know, the potential customer can be drawn to it more emotionally. And then it’ll give you something similar to this.
Formatting the PDF Guide
I was just able to come up with something short and sweet because I’ve been marketing for over 10 years. So I kind of know how to do this already. You know what I’m saying? By heart. So once you use Cloud to, you know, create the PDF guide, and then you design it right here on Canva pretty much. Yeah. All you’re going to do is come here on Claude, and then you’re just going to copy. So let’s go to the top. Yeah.
So, as you can see from the title, the introduction, and the first page. You’re going to copy this right here. Pretty much, you’re going to go to Canva, click add page, and you literally just, you know, copy and paste, and you just drag it, design it, make it big or whatever. And everything I’m saying before I get to the Facebook ads portion, I will show you how to do it step by step in my full free course that I’ll link right here or right here at the end of this video.
So, you can see how to use, you know, AI, how to design using Canva, you know, how to do everything, actually step by step. Right now, I’m briefly covering it so you can just kind of understand what I did to get to the part where I used Facebook to then generate this in 24 hours.
Okay? So, I’ll link that video right here or right here. And for those of you guys that are like, why do you do this? Well, I just always wanted to be a YouTuber, man. Like a YouTuber with 100,000 subscribers, okay, that gets like 50,000 views per video. That would be nice. That’s just always been a dream of mine, okay?
Building the Website With Shopify
I clearly don’t need to do this. I’m not selling you a course. I’m not selling you a mentorship. I’m literally just doing this so that I can fulfill one of my dreams of becoming like an actual YouTuber. And the last video we surpassed 100,000 views. So hopefully we can keep that momentum going.
I’m giving you my playbook for free. All I ask is you like, subscribe, and you know, comment letting me know your questions so I can help you further in the comments down below, too. I respond to a lot of comments. Um, but yeah, hopefully we can reach that goal of 100,000 subscribers soon. Hopefully, we start getting 50,000 views per video on average. I know, I know, wishful thinking.
All right, but hey, I don’t know. Last video, it happened, so now I’m kind of spoiled. But anyway, back to what I was saying. So once you’re done creating the PDF guide and designing everything, um, the next thing you want to do is obviously build your website. And I personally use Shopify.
And I’ll always say this, it’s simply because Shopify allows you to fully customize the website to make it a full experience for the potential customer. That will increase your conversion rate, in my opinion. As you can see, I had a 3.67 conversion rate. That’s pretty high. You get what I’m saying? But I’ll also tell you why, you know, the conversion rate was this high.
Because with Facebook ads, I wasn’t just doing code testing. If you read the last video, you saw that in the last 30 days, the store did 15,000.
Why Shopify Works Better
And I’m going to get more into that here in a second. Okay. So, with that being said, yeah, so Shopify, you can create your whole website in a way that just makes the person more engaged with what you’re selling. Does that make sense?
If I were to sell this PDF guide right here on Etsy, I don’t think it’ll do the same because one, you’re competing with Etsy sellers that have, you know, tens of thousands of reviews already. So, your listing is not going to pop. It’s not going to pop for the most part. And um, you can’t customize it. Same thing with Gumroad.
I’m not saying you can’t do it, okay? What I’m saying is this is just what I use because of that reason. So everything I’m saying in this video, you know, even PDF Trend Lab, you know, Claude AI, Shopify, Canva, it’s just what I use. You do not have to use any of them.
If you can find another way to accomplish, you know, creating this and marketing it, then do it. This is just what I do, okay? I’m just sharing my experience with you guys. And if you want to try it out exactly like I do, then go ahead. If not, then do as you please. But yeah, so I use Shopify because you can fully customize it.
And Shopify, thank you to you guys who have been reading my videos. Even before the last video, they’ve given me, you know, a link to give you guys. And using my link, you get Shopify for $1 for three whole months. As you can see, that $1. So use the link in the description and pin a comment down below if you’re going to be using um Shopify as well.
Marketing With YouTube Influencers
But um, now that we’ve talked about the whole, you know, how I find PDF guide ideas using the PDF Trend Lab link in the description. Um, how do I use Claude AI to write the actual PDF guide? Um, that one I don’t have a link in the description yet. I’m working on it, though. You know what I’m saying? [laughter]
And then I use Unsplash to get my images copyright-free, and also use Canva. We’ve talked about all the steps you know to create and get your website live and everything. Now, let’s talk about where you know how we generated this.
But before we generated this last video, I showed that I did 15,000 in 30 days using influencers. Okay. So, typically, my style of marketing is I like to start with influencers, right? So someone like this, this is what you call a YouTube influencer.
I don’t like using um Instagrammers or Tik Tockers or any of that. YouTubers are the best, you know, influencers, because when you come to read a YouTube video, look at this video. This video is 27 minutes long. You’re going to spend 27 minutes with someone on YouTube in one video.
If you were reading TikTok, it would take you like 200 videos. You get what I’m saying? Because TikTok’s like 15 seconds. Does that make sense? Obviously, my math is off there. Um, but I’m just giving you an example, right?
So, the reason why YouTube influencers work so well is simply that when you work with an influencer that gets 200,000 views in a video, and you pay them upfront, or you do an affiliate deal, which is what I did to generate the 15,000 in the last 30 days before I, you know, then scaled to 5,000 in one day, right?
Using Influencer Traffic to Train Facebook Ads
So, all I did was reach out to an influencer in my niche. As you can see, five parenting rules that changed everything. No more yelling. Now, this is obviously not the exact influencer I used for obvious reasons. I don’t want you guys going to, you know, read their video, look at my exact guide, my website URL, and mess up my whole Facebook ads, and then this goes down to zero.
Because if I show you guys the website and everything, guess what’s going to happen with Facebook? Facebook will start showing you my ads. And then when Facebook shows you my ads, guess what? You ain’t a parent. All right. You probably ain’t a parent, right? So then are you going to buy my guide and become, you know, an ideal customer? No.
So if you see it, then my Facebook ads will mess up, and this will go away. So I’m not going to show you guys those things for obviously those reasons. Okay?
So all I did to get to the Facebook part was reach out to an influencer in my niche who makes videos and gets good views. I paid them $700 and also a 15% affiliate commission. You get what I’m saying? So, that worked. And then because we got so many people to the website, over a thousand,000 obviously, guess what happened?
Now, this is where things got fun. Okay, grab your pens and papers. And also, if you want me to go more in-depth, like what I’m going to show you here, if you don’t understand it or if you don’t understand anything in general, as I said, I’ll leave a link. I’ll leave a link to a course right here at the end of this video, right?
It’ll show you everything I do step by step, how I push every single button, okay? It’s a 3-plus-hour video.
Understanding the Facebook Pixel
Um, but if something in this video is not like if you don’t get it, just comment, okay? And I’ll respond to as many comments as possible to answer your questions.
Okay, so with Facebook, all I did was you see this right here, right? This is called a pixel. Okay, if you don’t know what a pixel is, it’s what you put on your Shopify store. So that way, Facebook, you know, tracks what people are doing on your website, viewing your products, adding to cart, initiating checkout, and purchasing.
Okay. So, when Facebook is collecting that data, your pixel, this right here, it gets warmer and warmer and warmer. Okay? So, what that means is instead of going on Facebook ads and then showing my ads to, you know, a random Jeff, you know what I’m saying? John Doe, you know, in Utah, it’ll show it to literally the same kind of person, the same kind of parent that had the same type of issue that purchased this if I tell Facebook to do that based on the data it tracked using my pixel.
Does that make sense? If it doesn’t, like I said, comment. Let’s just write down your questions and comment it all. I will reply to as many as possible. Okay.
Now, once again, this is obviously not the Facebook ad account I used for obvious reasons, because I don’t want you guys on my pixel and everything that I’m doing to build. You know what I’m saying? This business is going to be a six-figure business in a month. Just keep reading and subscribing to the channel, and you’ll see that.
But yeah, so all I did was use the pixel data to show my ads for this PDF guide right here to people who looked like the people who purchased from the influencer ad that I did. Okay.
Creating Custom Audiences and Lookalike Audiences
So when the influencer posted my, you know, ad in their video, you know, within their video, so if the video at this point got, you know, over 100,000 views, obviously people are clicking through to my website, thousands of people, because people, you know, like I said, they they engage with YouTubers more than any other influencer in my opinion.
That’s just what I think, and that’s what, you know, my marketing experience has told me in the past 10 years. So that’s why I specifically use YouTubers. Okay. So, simply all the traffic I was getting from here and all the sales I was getting from here on YouTube, Facebook knew what those people looked like. And then this is where it got fun.
Okay? You go to your Facebook ads account, right? And then you go right here to all tools, and then you click audiences, and then it’ll take you right here. Okay? Here’s what I did. Pay attention. And this is where it gets really, really sweet.
Okay, once again, like, subscribe if you’re new here. I’m going to keep making these videos and making everything free. I’m never going to sell you a course, a mentorship, or any of that Okay? I just want you to subscribe and get me 100,000 subscribers so I can get AdSense revenue, so I can get sponsored by Facebook. You get what I’m saying? That would be fun. That’s my dream. I don’t know. What’s your dream? Let me know your dream in the comments down below.
But anyway, um, yeah, all I did was then I came here, create a custom audience. So, what this means is I’m going to click the website, click next, and then, as you can see, this right here, new final pixel, right? That is the same that was right here, right?
Using Add to Cart Data for Better Targeting
So, this ID is on my Shopify store, right? It’s and it’s tracking what every customer or potential customer is doing. So, what I then did was I came here, right? And then I left it for all website visitors, right? But I did a couple of these. So you can do all website visitors. And then I did pay-per-view, page view, and then I did view content. And then I added it to the cart. Okay?
So I did all these separately. Okay? And then I did it in the so let’s just do um add to cart for example, right? So I did that in the span of 180 days, just so it’s far back enough, right? And then all I did was name it ATC 180 days.
Okay? So maybe every 30, 60, 90 days I’ll create a new batch, you know, to do what I’m going to do. But you don’t necessarily need to, but the more data you get, the warmer warmer warmer the traffic is going to be, you know, with your Facebook ads, right?
So, for example, this is what I did. Okay, I did this. Click Create. Right? So now Facebook is going to create, you know, all the people who added to cart on my Shopify store that was tracked using my pixel.
Okay. So when it does that, you’re not going to do anything just yet. Maybe I’ll save that part for another video where I talk about retargeting ads because the return on ads spent on retargeting ads, your return, oh my god, it’s it’s it’s like insane.
Okay, but we’re not going to talk about that in this article. I’ll do that in another video. Right.
Scaling With Lookalike Audiences
So now, the reason why I created the add to cart custom audience is that I’m now going to create something called a lookalike audience. What does it mean? Reach people similar to your custom audience.
So literally, Facebook is going to create millions. Okay, not 1,000, 2,000, 5,000. No, millions of people that look exactly like the people that added to cart, you know, viewed my page, initiated checkout, you know, purchased based on, you know, every event that I create a custom audience about, they’ll create a lookalike audience.
Okay? And you just come here. I do five, and then cuz you know the more the higher it is, the less you know um warm it is, right? And I always found in the past 10 years of running Facebook ads that five is a good, you know, it’s a good place to be. And then you’re just going to click create.
And then when you’re making your Facebook ads, instead of literally targeting, okay, instead of literally targeting like, you know, a code audience, like if for this guide, typically I would go here, right, on Facebook, click create, you know, do um sales, and then let’s just call it parents, click next.
So, usually, what I would do when I’m, you know, targeting you know code audience, right, which is something I don’t really do anymore, I will come here, click show controls, so settings, boom boom, detail targeting. I would come here and click parents, parents with children, you know, let’s just do three to five right, so now my ads will be shown to people that meet this.
But screw that. I don’t want to do that because this is a cold audience, right? So my conversion rate will not be 3.67. It won’t be this high if I’m just targeting a cold audience.
Achieving $5,000 in 24 Hours
That’s why I created lookalike audiences based on the data I was getting from the influencer, you know, the YouTuber ad that was posted, you know, in their video in the section in their video, right?
So when you do that, instead of you know, showing your ads to people like that, you can come here to custom audiences, and then you can, you know, target this right here. Lookalike audience 3 to 4%, lookalike audience 2 to um 3%.
Obviously, 1% is the hottest one. But as you can see, this is going to generate millions of people. It’s not just going to generate 5,000 people. As I said, the lookalike audiences are all reaching millions of potential people based on your ad budget.
You get what I’m saying? So, boom, you do that. You create using um lookalike audiences. As you can see, it’s already right here. You can select it, you know, for one ad set. And then typically, you know, boom, boom, name your ad set exactly what you’re targeting, so you know what’s working.
And in my, you know, step-by-step course that I’ll link right here, right here, I also show how to do Facebook ads step by step. Um, so that way this video is not 10,000 hours long. There’s a reason why that video I will link right here is three hours long, right?
But, um, that’s exactly what I did to go ahead and achieve the 5,000 in 24 hours. And for those of you who are asking, how much did you spend on the ads? How much did you spend on the ads? Well, I’ll answer that question in the comments down below.
So, if you want to know, comment it down below, and I’ll answer that question. But here’s the step-by-step free course. Go read it if you, you know, want to see how to do everything that I just mentioned in this video step by step.
